18A - Create a Customer Avatar
Meet Jenny
Jenny is a 20 year old studying Environment Science at Seattle University in Seattle, Washington. Jenny currently drives a hybrid car ( she loves that this car is environmentally friendly). She enjoys running but dislikes that the rainy weather in Seattle stops her from doing so.
Commonalities :
Jenny and I both are college students that like to avoid the rain when we can. I also believe that we both also care about the environment and try to find ways to improve/care for it. I think these commonalities exist because I want to relate to my customers in some way; therefore, allowing me to best assist their needs.
Hi Jess,
ReplyDeleteI liked that you named your prototypical customer! It really adds some personality and makes it feel like it could be a real person. I love the details that you added and I can definitely see how it relates to your product. It makes sense that your customer would live in Seattle because it is a rainy city. Its great that you found so many commonalities between your customer it really helps to assists your prototypical customers needs.